What women can do to increase their authority

April 29, 2009 by Nikki Smith-Morgan

A few years back, whilst working for a large IT corporation, I was invited to an annual Pow Wow that brought together the firm’s engineers and marketing professionals. The facilitator asked us to introduce...  read more

Is this a bad time to market?

April 28, 2009 by CJ Hayden

We’re clearly in a recession. Consumer and business spending is down; unemployment is up. The summer season is almost upon us, traditionally a slow time for independent professionals. It’s...  read more

Emily Cummins, Young innovator

April 28, 2009 by Julie Hall - Editor

Age is not a precursor for success.  This an incredibly story from Emily Cummins, she came up with the idea for a solar powered fridge while working on a school project in her grandfather’s potting...  read more

A niche business

April 27, 2009 by Emma Jones

In best-selling book ‘The Long Tail’ author Chris Anderson says the future of business does not lie in blockbuster hits but in niche products. Home businesses up and down the land are testimony to...  read more

What’s holding you back?

April 24, 2009 by John Jantsch

When setting goals, creating marketing plans, or moving boldly in the direction of innovation, there is a strange force that holds some entrepreneurs back-that repeatedly makes the long road home more...  read more

Pitching your business – getting it right

April 23, 2009 by Alan Gleeson

The pitch The use of phrases such as ‘business pitch’, ‘elevator pitch’ and ‘video pitch’ have grown in popularity in recent months. But what are these terms and what do they mean for entrepreneurs?...  read more

Shining the spotlight on your business

April 22, 2009 by Michelle Daniels

In trying to raise the profile of your business, do you really have to burn money on advertising and direct mail? Are there alternative channels that will reach your audience and stimulate a strong response? Last...  read more

Social media Marketing for small business owners

April 21, 2009 by Events

June 24th, London. Social media is the current buzzword and everybody seems to be jumping on the bandwagon… but the question is, is it worth it and how do you make it work for your business! read...  read more

Working 5 to 9 takes off in the UK

April 20, 2009 by Julie Hall - Editor

More than five million people are working from home after finishing their day job, according to new research published this week. The survey, commissioned by the world’s biggest office products company...  read more

The Jelly Effect

April 18, 2009 by Julie Hall - Editor

The Jelly Effect was recommended to me by my co-trainer at the Mastering Communications workshop we held back in March and I have to say, I was not disappointed.  This book is a great starting point for...  read more

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