Author Archive

5 Pre-pitch Steps leading you to Success

5 Pre-pitch Steps leading you to Success

The success of the sales pitch is determined by the pre-pitch preparation. As they say fortune, favours the prepared. It is a popular fallacy that if rival suppliers are pitching to one client, the supplier with [...]

Top 10 Marketing Concepts for Small Business

Top 10 Marketing Concepts for Small Business

Over the past decade more and more people are getting fired, getting downsized, or getting fed up with their corporate jobs and embark on the journey as a small business owner. Unfortunately, most of the new [...]

Hiring a freelance sales person: 10 rules to success

Hiring a freelance sales person: 10 rules to success

Hiring a commission only sales person to promote your products may seem like a no brainer, but Liz Sparkes from Physis knows the pitfalls and offers 10 Rules for success Forewarned is Forearmed! Many businesses have [...]

10 Reasons Your Site’s Search Engine Ranking Dropped

10 Reasons Your Site’s Search Engine Ranking Dropped

Search engine traffic is one of the most valuable and targeted sources of traffic because people generally trust web pages which garner one of the top spots in their search engine of choice. It takes a [...]

Small Business Social Media – Where Do You Start?

Small Business Social Media – Where Do You Start?

Small business social media starts with making the decision to be part of the conversation. Not as easy or cut and dried a decision as one may think. What are the factors involved in this process? [...]

Niche Marketing: 13 Brilliant Niche Business Ideas

Niche Marketing: 13 Brilliant Niche Business Ideas

The key to successful niche marketing is to pick a niche small enough to dominate, and large enough to be profitable. It’s an extremely delicate balance that requires both skill and luck. But when you strike [...]

34 Life Lessons I’ve Learned in 34 years of Living

34 Life Lessons I’ve Learned in 34 years of Living

Today is my birthday and it’s hard to believe I’m 34 because I don’t feel my age. It doesn’t seem so long ago that I turned the big 3-0. I was living in Taipei and searching for [...]

7 Things To Do When Your Client Is Upset

7 Things To Do When Your Client Is Upset

We all hope that all clients will be happy and satisfied with our business products and services. But not everyone will be and sometimes you might be faced with an extremely angry person who is very [...]

Setting Up Your Business Voicemail: 7 Ways to Save Time

Setting Up Your Business Voicemail: 7 Ways to Save Time

The subject of voicemail greetings has gotten less attention over the years with the influx of email, texting, and social media. Still, in small business your clients, prospects and suppliers will still want a human connection. [...]

11 Astonishingly Simple Steps To Avoid Business Failure

11 Astonishingly Simple Steps To Avoid Business Failure

You’ll no doubt have read over and over, that more than 90 percent of all new businesses fail in the first year. But, it doesn’t have to be like that. Some forethought and planning will make [...]