Will Customer Opinion Overtake Search?
December 7, 2009 by John JantschRight now showing up on page one of the organic search results is the holy grail of small business online marketing. Any business that spends significant time consistently producing keyword rich, educational... read more
Google Sidewiki: A Branding Nightmare?
December 3, 2009 by Sarah SturtevantVisitors to your company’s site can now comment upon or criticize your brand and have their thoughts appear right next to your corporate website without your permission. How should business owners... read more
How to use Facebook for business
October 21, 2009 by John JantschPeople frequently say to me that Facebook is for friends and Linked In is for business. This fantastic article from John Jantsch gives some insight into the three ways that you can use Facebook for business. Facebook... read more
5 Tips for Getting More from LinkedIn
September 22, 2009 by John JantschEveryone is talking Twitter at the moment, but let’s not forget some of the other social networks. This is an article from John Janstch on one of the originals… Linked In. A pretty common... read more
Why am I not winning business from social networking?
August 25, 2009 by Michelle DanielsIt’s very easy to jump on the bandwagon with social networks. All the rage. these communications tools can provide a great avenue to reach new customers and contacts. At the same time they can burn... read more
I’ve just opened a Twitter account… now what?!?!
August 12, 2009 by Sarah TurnerDuring the last six months Twitter has gone crazy. In fact 75% of the tweeps now using Twitter have only joined this year. There are loads of articles, blog posts and forums all writing about Twitter... read more
Social media … start with a strategy
August 7, 2009 by John JantschLook beyond traffic and links and you will find the real value. Social media, and by that I’m lumping together blogs, RSS, social networking and social book marking sites, presents the marketer with... read more
The ROI of Social networking
July 29, 2009 by John JantschOne of the most common reason stated by small businesses for not embracing social networking is that they can’t measure or, worse yet, don’t believe there is any solid return on the investment of participation.... read more
