http://www.women-unlimited.co.uk/content-marketing/ Inspiration, lnnovation, Collaboration Thu, 09 Sep 2010 03:21:59 +0100 http://wordpress.org/?v=2.9.1 hourly 1 http://www.women-unlimited.co.uk/content-marketing/comment-page-1/#comment-18224 Molly Gordon, Self-Employment Coach Mon, 15 Mar 2010 21:51:52 +0000 http://www.women-unlimited.co.uk/?p=4963#comment-18224 It's also important to think carefully about what your intended client already does or doesn't know about your topic. It is easy to speak from expertise and go over the heads of your visitors. By the same token, you don't want to be talking down to people. To communicate effectively, find a way to converse with people in your intended audience and listen carefully to the language they use to describe their challenges and desired outcomes. It’s also important to think carefully about what your intended client already does or doesn’t know about your topic. It is easy to speak from expertise and go over the heads of your visitors. By the same token, you don’t want to be talking down to people. To communicate effectively, find a way to converse with people in your intended audience and listen carefully to the language they use to describe their challenges and desired outcomes.

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