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	<title>Comments on: Content Marketing: Is your content doing your marketing for you?</title>
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	<description>Inspiration, lnnovation, Collaboration</description>
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		<title>By: IIPM Jaipur</title>
		<link>http://www.women-unlimited.co.uk/content-marketing/#comment-26404</link>
		<dc:creator>IIPM Jaipur</dc:creator>
		<pubDate>Thu, 01 Sep 2011 10:53:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.women-unlimited.co.uk/?p=4963#comment-26404</guid>
		<description>What about websites that don&#039;t provide content ? i am working as a SEO executive for a MBA Institute and we don&#039;t generally publish content so how should i get backlinks ?</description>
		<content:encoded><![CDATA[<p>What about websites that don&#8217;t provide content ? i am working as a SEO executive for a MBA Institute and we don&#8217;t generally publish content so how should i get backlinks ?<br />
<span class="cluv">IIPM Jaipur recently posted..<a class="94a72f2ad6 26404" rel="nofollow" href="http://iipmjaipur.blogspot.com/2011/08/joy-goswami-honored-michael-madhusudan.html">Joy Goswami honored Michael Madhusudan Dutta Memorial Award by IIPM</a><span class="heart_tip_box"><img class="heart_tip u 26404" alt="My Profile" style="border:0" width="16" height="14" src="http://www.women-unlimited.co.uk/wp-content/plugins/commentluv/images/littleheart.gif"/></span></span></p>
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		<title>By: Molly Gordon, Self-Employment Coach</title>
		<link>http://www.women-unlimited.co.uk/content-marketing/#comment-18224</link>
		<dc:creator>Molly Gordon, Self-Employment Coach</dc:creator>
		<pubDate>Mon, 15 Mar 2010 21:51:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.women-unlimited.co.uk/?p=4963#comment-18224</guid>
		<description>It&#039;s also important to think carefully about what your intended client already does or doesn&#039;t know about your topic. It is easy to speak from expertise and go over the heads of your visitors. By the same token, you don&#039;t want to be talking down to people. To communicate effectively, find a way to converse with people in your intended audience and listen carefully to the language they use to describe their challenges and desired outcomes.</description>
		<content:encoded><![CDATA[<p>It&#8217;s also important to think carefully about what your intended client already does or doesn&#8217;t know about your topic. It is easy to speak from expertise and go over the heads of your visitors. By the same token, you don&#8217;t want to be talking down to people. To communicate effectively, find a way to converse with people in your intended audience and listen carefully to the language they use to describe their challenges and desired outcomes.</p>
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