Tag Archives: 'business marketing'

Small Business Social Media – Where Do You Start?

Small Business Social Media – Where Do You Start?

Small business social media starts with making the decision to be part of the conversation. Not as easy or cut and dried a decision as one may think. What are the factors involved in this process? [...]

Viral Marketing: Beyond Advertising

Viral Marketing: Beyond Advertising

Companies such as Starbucks, Cadbury, Agent Provocateur and Burger King, have taken full advantage of the benefits of viral marketing; it’s even possible that, without it, there would be no President Barack Obama… But what is [...]

DIY Business Review – Asking the tough questions

DIY Business Review – Asking the tough questions

This is a five-part series will help you to ask penetrating questions about your own business and give you the framework to complete a thought-provoking picture enabling you to develop a business marketing roadmap. Penelope Herbert, [...]