Tag Archives: 'customer'

Your customer is king… do you treat them like one?

Your customer is king… do you treat them like one?

There is no doubt that 2009 has been tough, many businesses haven’t weathered the storm, many have profited on the situation and many have managed to stay afloat. Most have broke even and have to try [...]

A Customer is for life – not just a sale!

A Customer is for life – not just a sale!

“A customer is the most important visitor on our premises; he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He [...]

Turning a great reputation into business

Turning a great reputation into business

In the last of our three-part series on how to build a great reputation for your business, we look at the real ‘crunch’ point of the whole process – generating business from all your efforts. Whilst [...]

Shining the spotlight on your business

Shining the spotlight on your business

In trying to raise the profile of your business, do you really have to burn money on advertising and direct mail? Are there alternative channels that will reach your audience and stimulate a strong response? Last [...]

Three ways to source new work

Three ways to source new work

This is a perfect time to spruce up your business development and pursue opportunities that will mean new work from existing customers and new work from new customers. Here’s three things you can do to keep [...]

10 ways for professionals to beat the growing economic recession

10 ways for professionals to beat the growing economic recession

Feeling the crunch?  Here are 10 ways to beat the downward trend and keep your business on the right track. 1. Look at more at cost effective ways to market your business. E-marketing is a very [...]

Activate your ambassadors

Activate your ambassadors

How many of your customers really love what you do? Would they want to help keep your business growing rather than watch it decline? If you have great customers, why not harness their satisfaction and turn [...]

The winner takes it all

The winner takes it all

How to protect your prized possessions – your customers I was talking with a colleague the other day and they described the current business landscape as ‘unchartered territory’. The events that have unfolded over the last [...]

Keeping ahead of the competition

Keeping ahead of the competition

What would you do if you’ve been operating in a market without a competitor, and then one appears? Do you ignore it, suggest tie-ups, share expertise, or wage all out war? [...]

Targeting the customers you can win

Targeting the customers you can win

It’s back to business after the summer lull and for many of us that means looking at the order book and (possibly) facing the fact that a good sprinkle of marketing and business development wouldn’t go [...]