Tag Archives: 'PR'

The art of PR

You have a new project to launch, a new product coming to market, or something to tell the world. The plan is to communicate through PR but first off, you need a plan! Emma Jones of [...]

The Importance of Being Internally Branded

You’ve spent weeks, maybe months developing your company values and marketing messages. You have a slick company website which compliments your beautiful logo. Co-ordinating email signatures and social media profiles have been set up and you [...]

10 ways for professionals to beat the growing economic recession

Feeling the crunch? Here are 10 ways to beat the downward trend and keep your business on the right track. 1. Look at more at cost effective ways to market your business. E-marketing is a very [...]

Capitalising on Social Networking as a Small Business

This is a great simple video that talks about how to use social media as a small business. Invaluable insights into how social networking is changing the face of small business is at hand, as host [...]

Twitter Mania – join the craze

You know there’s something happening when you speak at a business event, mention the benefits of Twitter and, by the time you’re home, have 13 new followers. Twitter is catching on. Fast. And it’s a great [...]

All things fabulous…

Claire Collins is someone who has taken an old idea and given it a new twist. She is the founder of Violet May, a luxury business accessories brand for women. As with many great business ideas, [...]

Not Exactly Business as Usual

In the wake of the current economic changes, there are many question marks in the air. When situations like this occur, I hear clients, students, colleagues, and the people from around the world who correspond with [...]

Chococo – Excellence & sustainability in chocolates

Claire Burnet is a woman with a mission. Her mission is to bring high quality, fresh chocolates to the UK. Many said it couldn’t be done; most chocolatiers are looking for ways to increase the shelf [...]

Nothing to fear but fear itself in the current economy

There’s no question that the economic news of the past few weeks has been alarming. The stock market has dropped, unemployment is up, and consumer spending is down. We’re seeing banks and brokerage houses collapse, retirement [...]

Diary of a startup: Prune & Reflect … part 2

Well continuing the pruning theme, I’ve finally shifted and streamlined my paper mountain! – the skip has now been removed – and re-emerged blinking into a brave new and leaner world – slightly scary actually. Now [...]

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