Tag Archives: 'social media'

27 Ways to View the Web Beyond Your Site

The web just keeps gaining significance in the world of small business and it’s no longer enough to think about your web site as your web strategy. Marketing today means building a great deal of your [...]

Social Media: Is it the Emperor’s New Clothes

Up and down the country, there appears to be a domino effect. Advertising agencies, marketing departments, web masters – they all seem to be bolting on “Like Me” Facebook buttons and “Follow Me on Twitter” links [...]

“Social Networking Privacy Settings – How would your Facebook status look on the front page of The Daily Mail?”

Earlier this week I attended a presentation at school about online safety for our children. Run by the Lucy Faithfull Foundation it was enlightening and, at times, disturbing. I blogged about my thoughts on privacy settings [...]

Ten Top Tweeters to Tail

If you haven’t discovered Twitter yet, you’re missing out. I know what you’re thinking: it’s yet another pesky online service like Facebook and LinkedIn and Ecademy, all swallowing up my valuable time. Well, it’s not. Twitter [...]

Is Your Website a Help or a Hindrance?

Every business should have a website, right? True. Every business, big or small, should have some sort of web presence. The internet is part of every day life and, as you don’t need thousands of pounds [...]

Creating Your Social Media Strategy

Look beyond traffic and links and you will find the real value. Social media, and by that I’m lumping together blogs, RSS, social networking and social book marking sites, presents the marketer with a rich set [...]

Google Sidewiki: A Branding Nightmare?

Visitors to your company’s site can now comment upon or criticize your brand and have their thoughts appear right next to your corporate website without your permission. How should business owners handle that? On September 23rd [...]

Top tips for commenting on blogs

Like most bloggers, I love comments on my posts. Comments help bloggers feel like we’re not talking to ourselves. I’ve learned a lot over the years from the smart people who comment on my posts. And [...]

The Importance of Being Internally Branded

You’ve spent weeks, maybe months developing your company values and marketing messages. You have a slick company website which compliments your beautiful logo. Co-ordinating email signatures and social media profiles have been set up and you [...]

Why am I not winning business from social networking?

It’s very easy to jump on the bandwagon with social networks. All the rage. these communications tools can provide a great avenue to reach new customers and contacts. At the same time they can burn masses [...]

« Previous

Newer »