Tag Archives: 'writing'

Publish or perish

When you place a call to a prospective client, does the person you are calling already know your name, even if you have never met? When new clients are referred to you, do they often say [...]

How emotional writing convinces customers

When you stir the emotions of your reader or customers, you strengthen that personal connection between them and your business. Using emotion isn’t about including hype and exclamations marks, it’s about grabbing your reader’s attention, pulling [...]

Feel the fear – and write anyway

You’re in a meeting with a potential client. You’re feeling great because they seem to like what you are offering – you’ve made a good impression. Then those dread words – “Let me have something in [...]

Do Not Fear to Copy

Once an entrepreneur has taken the bull by the horns and started his or her own home based business, the time has begun to tackle all of the little tasks that go along with it. One [...]

There’s no business like snow business!

This was going to be an article about how there had been a slight slow start for the New Year for some of us – especially those boringly like me that were struggling to overcome flu [...]

Nothing to fear but fear itself in the current economy

There’s no question that the economic news of the past few weeks has been alarming. The stock market has dropped, unemployment is up, and consumer spending is down. We’re seeing banks and brokerage houses collapse, retirement [...]

The Big Wide World: Getting your book out there

Unless you are writing a private diary, you ultimately want your writing to go out into the world to educate, entertain or enlighten. This is an exciting time to be writing books as there are many [...]

Overcoming writers block

You have been writing away every night for two hours, inspiration is flowing and you are in the zone. Suddenly, for no reason, you come to a full stop (and I don’t mean the grammatical kind!). [...]

Everyone has a book in them… but how do you get started?

Around 80% of people say that they would like to write a book. But how many actually do? I guess it depends on your motivation. Like any other project writing a book requires planning, hard work [...]

Finding the Gold

Carl Jung talked about “going into the dark to find the gold” and this is a good analogy for the creative process. It is often an intense, deeply personal, scary, but ultimately rewarding inner journey. Writing [...]

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